About Us

Culture, made investable

Vision

Culture is widely acknowledged as a driver of long-term performance, yet it remains poorly defined, weakly measured, and rarely treated as an investment variable.

Ethos Alpha exists to change this.

Our ambition is to turn culture into a measurable, investable source of alpha. By making cultural quality visible and comparable, we aim to activate a virtuous flywheel: investors demand stronger cultures, management responds with deliberate improvements, organizations become healthier and more adaptive, and financial performance follows.

The result is durable returns grounded in human systems that work, and a form of capitalism that rewards coherence, trust, and long-term value creation. Better performance, and a better world.

Ethos Alpha virtuous flywheel: culture to alpha performance
The Ethos Alpha flywheel: culture → α

Founders

Stéphane photo

Stéphane

Founder & CEO

Stéphane works at the intersection of AI innovation, culture and finance, bridging the gap between vision and action.

He began his journey as an actuary, working in reinsurance in Toronto, Canada. After earning a Master’s in Artificial Intelligence (with High Honors), he worked as a financial engineer on capital markets and in investment management at BNP Paribas. He then earned an MBA from UC Berkeley, and spent 15 years as a management consultant, entrepreneur, and lecturer in Silicon Valley and Canada. Recently, he led Executive Education at the Technical University of Denmark (DTU), where culture and innovation became his canvas. During his spare time, he teaches advanced meditation techniques and breathwork.